In conversation with Rebecca Woolford on The Tourism Reset Podcast
Mar 05, 2026
Is tourism growing for the sake of growing? Who benefits? And who pays the cost? Just some of the questions we unpack in this episode. The three eras of tourism, what the era of navigation means and why you need to know this to make sense of what you're probably feeling right now.
The Place Paradigm - A New Lens for Tourism Leadership
The thinking behind The Place Paradigm is set out in full in this paper.
- The Metrics-Mandate Gap
- The Navigator Leader
- The Stewardship Spectrum
- The 5 Dimensions of Place Vitality
I warmly invite you to download it. If it resonates, please share it with your leadership team or get in touch for a conversation.
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